Ecount News & Press Releases
Ecount and Parago Announce Sales and Channel Incentive Partnership
Real-time interactive incentive platform ties with immediate rewards to deliver unparalleled results
Conshohocken, PA, June 13, 2006 - Ecount, the prepaid experts, today announced a new incentive partnership with Parago, an industry leading marketing services company. The partnership will leverage Ecount's extensive prepaid platform to deliver immediate incentives and rewards through Parago's new Spark Incentive Platform.
Spark is Parago's online incentive platform, which enables paperless reporting, real-time communication and an interactive, self-service portal to issue and track incentives. Parago enables companies to implement highly efficient and effective incentive solutions, and with the addition of the Ecount prepaid platform, are now able to further augment the process. Ecount provides Parago's clients with a fully custom prepaid solution, providing extended branding and representative loyalty. Ecount provides prepaid re-loadable debit cards for companies to deliver more immediate, universal rewards.
"Our partnership with Ecount has been an excellent complement to Spark, our sales, employee and channel incentive solution," stated Mike Reynolds, Parago's Executive Vice President of Market Development and Strategy. "We've seen firsthand that Ecount's expertise, specifically with quickly deploying high-volume customized card programs, is unparalleled in the industry. With Ecount's advanced prepaid card technology, features and functionality and security, we're able to easily and confidently use a prepaid card to deliver immediate rewards to our clients' channel, employee and sales personnel."
Ecount and Parago launched their first program together in Summer 2005 for an international software company. Since its inception, the program has delivered significant results, leveraging Parago's innovative Spark solution for incentive issuance and validation with immediate, branded payments from Ecount. The program's key objectives of keeping channel representatives motivated and products top-of-mind are being readily achieved.
"The Parago Spark solution enables companies to record sales behavior and performance in real-time, while providing critical communication and interaction with the field," began Andrew Newcomb, EVP, Corporate Development for Ecount. "The combined effect of Parago's interactive portal with Ecount's immediate, branded payments is tremendous. We look forward to working together to provide the best solution to drive better sales team performance for many companies in the future."
About Ecount:
Ecount provides customized prepaid programs for corporations looking for a simple and convenient way to deliver electronic payments. With products ranging from incentives to compensation to specialized disbursements, Ecount offers comprehensive programs to corporations looking to influence and motivate consumers, employees and customers. Ecount's proprietary technology enables complete communication and brand extension coupled with a secure payment vehicle. More than 1000 leading corporations, including more than one third of the Fortune 100, rely on Ecount's prepaid solutions to gain a strategic advantage in their market. For more information, please visit www.ecount.com.
About Parago:
Parago has the simple goal of helping its clients build relationships with their customers. Parago designs, develops and manages full service marketing programs aimed at attracting new customers, establishing strong relationships and encouraging long-term loyalty.
Each Parago program - from traditional rebates and referrals, to complex sales channel incentive and loyalty programs - helps its clients collect consumer data and use it to grow their business through smarter customer interactions. Parago takes the guesswork out of managing the customer lifecycle, so its clients can focus on finding great customers and keeping them for a lifetime.
Parago's full service solutions power the sales promotions of more than 300 of the nation's largest retailers, service providers and manufacturers, touching millions of consumers every day. For more information about Parago, visit www.parago.com.
Note to the Media:
Extensive resources are available for the media community, including corporate, client and cardholder interviews. If you are interested in specific data not published here, please contact Ecount for additional information. Please contact Theresa Wabler, Director of Marketing, at 610-941-4600 x169 or twabler@ecount.com.