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Nintendo Powers Up Holiday Sales with the Gaming Industry's Most Innovative Rewards Program Designed by Quantum Loyalty Systems and Ecount

Nintendo PlasticNintendo's inventive 'GameCrazy' promotion fires up nearly 3,800 prepaid cards to reward sales associates for selling targeted Nintendo products this holiday season

Incline Village, NV and Conshohocken, Pa. - October 11, 2004 - Quantum Loyalty Systems, a leading provider of customer loyalty programs and reward currencies and Ecount, the stored value and prepaid experts, today announced that Nintendo of America Inc., the worldwide leader in interactive entertainment development, is pressing "Start" on an exciting new promotion that will take holiday sales of Nintendo products to an entirely new level.

Designed to increase the effectiveness of its targeted product efforts during the year's most competitive selling season, Nintendo's 'Game Crazy' campaign, devised by Quantum Loyalty Systems, will use Ecount's Visa® branded prepaid cards to distribute cash incentives to some 3,800 sales associates who sell certain Nintendo products in over 700 stores nationwide. Nintendo Sales Associates will receive a Rewards Card emblazoned with Nintendo's popular Mario character most recently seen in the Nintendo game "Mario Golf: Advance Tour".

Beginning in October, GameCrazy associates will earn cash prizes for selling specific Nintendo products and achieving stated sales goals during the 2004 holiday season. The cash prizes will be immediately applied directly to the sales associates' prepaid cards, which can be used anywhere Visa debit cards are accepted.

"We created a sales incentives program that allows Nintendo to obtain new business while keeping and building on their existing business," says Quantum Loyalty's Chairman, Ron Randolph-Wall. "And because of the Quantum Rewards Card solution, we believe Nintendo will have its most profitable Holiday Season ever."

"Ecount's custom prepaid Visa cards totally eliminate the payment distribution and management problems that typically plague sales incentive programs," says Matt Gillin, CEO of Ecount. "As proven motivators for sales teams, prepaid cards instantly deliver a true cash incentive that can be spent at millions of locations. And they're more secure and easier to manage, because there are no checks to write; no costly stop-payments for lost checks; and up-to-the second online monitoring of sales performance by associate, store, product, or vendor. Ecount's prepaid cards are simply a better way to pay."

The incentive program runs through 2005.

About Quantum Loyalty Systems

Motivating employees to achieve company goals®, Quantum Loyalty Systems is a leading provider of customer and employee loyalty programs and reward currencies and is the only integrated loyalty marketing company selected for the 2002 and 2003 INC 500. It's Movie Rewards, Movie Rental Rewards and You've Got Money programs are turnkey promotional systems and reward currencies designed to enhance companies' brand awareness, increase customer loyalty and generate incremental sales. In addition, Quantum engages in the creation of customized loyalty solutions and reward programs. For more information, please visit HYPERLINK "http://www.quantumloyalty.com" www.quantumloyalty.com.


About Nintendo of America

Nintendo Co., Ltd., of Kyoto, Japan, is the acknowledged worldwide leader in the creation of interactive entertainment. To date, Nintendo has sold more than one billion video games worldwide, created such industry icons as Mario and Donkey Kong and launched franchises like The Legend of Zelda and Pokémon. Nintendo manufactures and markets hardware and software for its popular home video game systems, including Nintendo GameCube and the Game Boy series - the world's best-selling video game system. As a wholly owned subsidiary, Nintendo of America Inc., based in Redmond, Washington, serves as headquarters for Nintendo's operations in the Western Hemisphere, where more than 40 percent of American households own a Nintendo game system.

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